I HAVE to learn Avid, and I know it’s good to know as many programs and jobs as possible in this industry. am I wrong? Is there something about Avid that I’m not giving a proper chance? The thing is, I’m mostly just bitching. It’s unintuitive, overly complicated, and the interface actually LOOKS like it was invented by a dinosaur and hasn’t changed since.

I absolutely can’t stand it, even though I’m becoming relatively proficient at it. So I’ve been at it for a few very frustrating months, learning on the Avid. This year, after pretty much mastering Premiere, I’m now being made to learn Avid, as Avid is the industry standard in most major production circles. Far more intuitive than anything else I’ve tried.

I learned years ago on Premiere Pro, and in my opinion, Premiere Pro is the premiere video editing software. I’m in my second year of film school, going for my BFA in video editing. In an industry that is so based on doing work efficiently, in a time crunch, that one doesn’t want deleted, why do editors still choose to use the buggiest choice in software? There isn’t even a save function because it’s automatic and NEVER loses work. It pretty much never crashes, and on the once in a blue moon chance that it does crash, it doesn’t lose work ever. I understand why the industry switched from Final Cut when X first came out, but at this point, Final Cut is imo the best application out there. People still use old versions and refuse to update for fear of crashes, and I have a friend who on his first day of assistant editing, the main editor had to call Avid support 3 times to deal with separate problems. As for Avid, once you learn it it’s fine, but to learn it’s a complete mess. But it crashes so often and has so many flaws that I can’t figure out why editors still use it. As a program that can get the job done, it’s fine. I’ve never heard someone talk highly of the Premiere user experience. My closest editing friend does casting editing and everyone uses Premiere. I do freelance work as well as work for myself, and I have friends who work in the industry.

What is avid media composer